Inspiration and Advice
Compliant Christmas promotions
You might think that when it comes to Christmas promotions compliance looks rather similar to the way it looks at other times of the year. Well, you wouldn’t…
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Insights
Research and Insights
An Influencer’s Guide to Affiliate Marketing
When it comes to affiliate marketing promotions and how they should be labelled on social media, one could be forgiven for thinking it’s something of a grey…
Research and Insights
An Influencer’s Guide to Making Clear that Ads are Ads
Last week saw the publication of An Influencer’s Guide to Making Clear that Ads are Ads. Produced by CAP ain conjunction with the CMA, it’s 20 pages of clear…
Scam busting
Free plane ticket scam
What would you say if I told you how to get free tickets from Easyjet and Ryanair? You’d jump at the chance, wouldn’t you? Especially if I explained that all…
Inspiration and Advice
Christmas Prize Sourcing
Christmas is a time for giving and giving away great prizes is all part of the joy of Christmas for me. Of course, it applies at any time of the year, but at…
Research and Insights
The case of the missing #Ad
I look forward to Wednesdays, because that’s the day the ASA publishes its latest rulings and it’s a great way to learn, but sometimes the cases where a…